Why do we fundraise
If you have been following OUTRUN CANCER and our work in the last 4 years, you’ll know we strongly believe and support cancer prevention.
It’s not just something we talk about. We believe it is our responsibility to do all we can to avoid getting cancer in the first place.
At least one in three cancer cases are preventable. Do you know what that really means? That more than 13,000 cancer deaths each year are due to smoking, sun exposure, poor diet, alcohol, inadequate exercise or being overweight.
How is it still possible? Don’t we all know how to live a healthy lifestyle? Eat properly, exercise regularly? It is common knowledge, right? EVERYBODY knows this.
Well, yes and no.
For example, consider the diet factor. Eating ‘healthily’ means something completely different to two people. Your background, culture and the environment you’re exposed to all have huge influence.
You have access to an abundance of information, facilities and resources because of the place you live in, your education, the type of work you do, the things you read or watch on tv etc. But we don’t all live in the same circumstances.
You may feel guilty after the occasional treat and try to burn it off with an extra mile next you run, while another person will find absolutely normal to feed her family highly processed food on a daily basis because the package says it’s “healthy”.
We need clear guidelines. We need the same type of awareness there is today about smoking, also for other important lifestyle factors that can influence the incidence of cancer.
When it comes to prevention, researchers work hard to answer our questions about cancer – what causes cell damage, why cells turn cancerous, how cancer grows and spreads and how we can most effectively attack it.
But we can all do our bit to support this type of crucial research and it’s often easier than you think.
Independent cancer organisations such as Cancer Council work across all aspects of cancer control – including funding research, promoting prevention and early detection, supporting those impacted by cancer and providing information to health practitioners.
OUTRUN CANCER has partnered up with Cancer Council Australia in 2012 and we’ve made it our mission to raise funds – through challenging yet fun running events and public awareness – for cancer prevention projects that can ultimately make a difference in people’s lives.
I can only make a small donation. How is that going to help?
In 2015 thanks to your donations, OUTRUN CANCER was able to fully fund the cost of a PhD student working on the CLEAR study for 4 years. The CLEAR study is a ground-breaking research project that aims to compile the most comprehensive information to date on the lifestyle and genetic factors that influence cancer in the NSW community. 10,000 people have participated in the study so far, providing a rich source of data and blood samples for analysis.
Cancer Council would like to use this data to further investigate the links between exercise, body mass index, diet and cancer.
This year our aim is to fund the development of a tech-savvy way to get families eating more greens.
As part of the Eat It to Beat It campaign, a new Healthy Lunch Box app will be developed to make it simple, easy and cost-effective for parents to pack schoolbags with plenty of fruit and veg.
But there’s more…
Of course our work is only a drop in the ocean.. Still, it’s a drop!
Other Cancer Council key achievements in the last year include:
- Hosting the World Cancer Congress, the Union for International Cancer Control’s leading international event for cancer control experts
- A public awareness campaign to encourage more Australians to participate in bowel cancer screening
- Shade structures for 45 high schools across Australia
- Promoting awareness of cancer risks in the workplace
In 2015, research grants through Cancer Councils totalled more than $70.5 million.
So you can see how all contributions – big or small – can and will make a difference.
This is why we fundraise and it’s the reason why we encourage you to do the same at our events. Get your family, friends and colleagues involved. Tell them why you are doing this, why it is so important for you.
On March 18th you will be running and sweating over that treadmill, giving it all you’ve got because
You are CRAZY enough to take up the challenge
You are SMART enough to understand that there is a bigger cause behind it
You CARE enough to do something about it.
Find out more about OUTRUN CANCER prevention work or read Cancer Council Australia annual review on their website.